Why MDR quotes a flat price instead of making you book a call to find out.

MDR posts its price because hiding it isn't what protects an agency's competitive position. We can show that with a case from outside our own industry, where the numbers are public and checkable.

The excuse, and why it's not wrong on its own

"Every client is different, we need a call to scope it right" is the standard answer when a service company won't post a number. It's also often true. Scoping a real project can genuinely change the price. That part isn't the problem.

The problem is when "let's talk" quietly becomes the default, even for offers that don't actually need custom scoping. So we looked for a case where a company with every reason to hide behind a sales call didn't, and checked what it cost them.

GitHub Copilot vs. Cursor, on the record

GitHub Copilot lists its prices in public: $10/month for Pro, $19/seat/month for Business. Cursor does the same: $20/month for Pro, $40/seat/month for Teams, roughly double Copilot at every tier, both self-serve, credit card only, no call required at any size.

Copilot does route larger deals through a sales team, volume discounts start around 10 to 25 seats, and 500+ seat Enterprise Agreements get negotiated. That's a real sales process, and it's honest to say so. It's not the same as hiding the base price.

Copilot also has the bigger platform by far. GitHub's own figures put it in roughly 90% of Fortune 100 companies already. That's the kind of distribution most vendors would kill for.

And yet, per the JetBrains Developer Ecosystem Survey (10,000+ developers, two 2026 waves), Copilot's own tracked workplace usage fell from 29% in January 2026 to 21% by May-July, in the same window Cursor's tracked share also slipped slightly. The gap didn't go to either of them, a third tool picked it up. The point isn't who won. The point is that Copilot's public pricing and dominant distribution didn't stop its own usage share from falling.

What that actually tells you about pricing pages

If a public price and a real sales-negotiation option can coexist for the biggest player in a market, and that player's share still moves based on the product, not the pricing page, then keeping your number behind "contact us" isn't buying you anything competitive. It's just friction for the person trying to figure out if they can afford you.

MDR's numbers

A single LinkedIn campaign is 1,500 NIS a month. The package tier, LinkedIn plus content plus Thought Leader plus Sales Navigator plus optional email, is 3,000 NIS a month. The premium tier, multi-channel, multi-inbox, integrated into your own systems, targeting strategic accounts, runs 4,500 to 10,000 NIS a month depending on scope.

That's the price. No call required to find out.